Soft Nursery

About This Project

Soft Nursery is a baby and children’s product brand that needed an e-commerce style UI that felt warm, safe, and trustworthy to parents. The challenge was balancing a playful aesthetic with a clean shopping experience.

What I Did

Designed a complete UI focused on the emotional needs of parents — soft pastel tones, gentle typography, and a layout that makes product discovery effortless.

• Warm pastel color palette (pinks, creams, soft greens)
• Product catalog layout with filters and categories
• Baby care tips section integrated into the design
• Mobile-optimized shopping flow

Tools Used

Figma · UI/UX Design · E-commerce UI